| Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge
(1999)
|
| Front Cover |
Book Details |
|
| Author |
|
| Publication Date |
7/1/1999 |
| Format |
Paperback (202
x
134
mm)
|
| Publisher |
HarperBusiness |
|
|
| Plot |
| The bestselling guide to the high-stakes world of high tech--now in paperback! Exploring the new high-tech landscape and its implications for business strategy, Geoffrey Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. From marketing to overall business strategy, Inside the Tornado is a must-read for anyone in the high-tech business. |
| Personal Details |
| Collection Status |
In Collection |
| Index |
318 |
| Read It |
Yes |
| Links |
Amazon US
Amazon UK
|
|
| Product Details |
| ISBN |
0887308244 |
| Cover Price |
$17.00 |
| Nr of Pages |
272 |
| First Edition |
No |
| Rare |
No |
|
|